Review Highlights
“Mike was fantastic to work with, and the finished product was perfect- more beautiful than we had even hoped for.” in 6 reviews
“The watches have been perfect and in these times when you can't find the Rolex you want AAA has them.” in 2 reviews
“Before I left the store Michael told me about a way to insure my ring that would cover it even when traveling overseas.” in 2 reviews
Location & Hours
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Amenities and More
About the Business
Family owned and operated business in the heart of Downtown Salt Lake City. We have become a name associated with quality and fairness in the state of Utah since 1946. AAA Jewelers started out as a watch repair shop, and is now one of Salt Lake City's finest custom jewelry and watch wholesalers. We buy and sell all types of fine jewelry including watches, gold, silver, rings, engagement rings, wedding bands and diamonds. AAA Jewelers has passed down knowledge of jewelry from generation to generation. At AAA Jewelers we take it upon ourselves to Buy and Sell the very best products. If you have any piece of jewelry that you don't want or need anymore, come see us and we'll give you a Free quote in less than five minutes and you will walk out of here with cash in hand! AAA Jewelers is always looking to buy diamonds, gold, silver, rolex watches, and american coins.
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Overall rating
30 reviews
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1 star
- Brandon L.Park City, UT044Oct 3, 2023
After purchasing 4 to 5 different pieces and having them create custom pieces for me, I will no longer return after trying to get an item repaired after the center diamond fell out. I was always told that they would warrantee their product but they will not and all they could tell me was, it's a rough economy. I would not recommend them and will tell this to everyone I know.
Helpful 0Thanks 0Love this 0Oh no 0 - Apr 30, 2021
We initially bought my engagement ring in December of 2020. I liked it in store, but once the moissanite was set, the ring looked really different. The stone sat way higher than I liked, and it felt disjointed from the setting itself. While a beautiful ring, I knew it wasn't for me. But by that point, I felt stuck with it. I knew they wouldn't take moissanite back, and I felt scared to ask about my options for selling it back or exchanging it because I did not want to offend them or my fiancé. I felt embarrassed for choosing a ring that I didn't love. But finally, come April of 2021, i decided I had to just ask to see what my options are. I es SO relieved by my experience that followed. The owner (I cannot remember her name, Lisa I think) and Michael we so kind to me, and assured me that I deserve to love this ring and want to wear it every day if my life. They did something for me they don't normally do-- they told me they would let me exchange the ring that I had owned for almost 6 months for a new ring. Michael talked me through diamond quality and prices, helped me understand shapes and sizes, and told me to find a design I loved for him to make. I sent him one from another online jeweler a few days later that I really liked. He said it would take up to 14 days. I told him unfortunately we were in a time crunch since I was moving at the end of April, and hoped to have the ring by then. He promised to do his best but would not sacrifice the integrity of the ring to get it done. I appreciated this, and the ring was done on time because he prioritized it ! Such great service. The whole process was so incredible. I'm obsessed with my new ring and cannot believe the skill Michael has to create.
Thank you to everyone for helping me so much, even when this purchase did not offer you financial gains, just a loyal customer.Helpful 3Thanks 0Love this 1Oh no 0 - Mike O.Salt Lake City, UT07Jun 17, 2023
Family owned and operated. Very pleased with the selection of jewelry and very competitive pricing. Highly recommend AAA
Helpful 0Thanks 0Love this 0Oh no 0 - Jan F.Bountiful, UT121Aug 27, 2021
We inherited a large amount of fine and costume jewelry. We needed direction and ideas on how to handle this amount of jewelry. We turned to Mike who was amazing and patient with us. He helped us figure out which pieces to get a certified appraisal for and which pieces were not as valuable.
He was incredibly knowledgeable and friendly.Helpful 1Thanks 0Love this 0Oh no 0 - Jim G.Davis, UT0745Dec 18, 2020
Rude. I called to inquire about a watch that is in high demand to see if I could preorder or when they thought they would be available. He said he can get them now and in excitement I said "Really! Can you get them at a regular price?" Then he barked rudely at me "NO! CAN YOU?" I said jeez you don't need to be rude about it and he said "good luck buddy".
Well, thanks for wishing me luck because the next place I called was actually helpful. It's going to be several months wait, which I expected, but I was able to get help and at a reasonable price less 5 minutes later.
You're not the only game in town, you aren't even a certified dealer and in today's internet economy we have thousands of other reputable watch dealers to go to, so we don't have to put up with rude people.Helpful 1Thanks 0Love this 0Oh no 0 - Tatiana A.West Jordan, UT02Jul 19, 2022
They were very helpful, quick and kind! They accommodated me and we're extra nice when they found out I was in the military! Will definitely be a returning customer!
Helpful 0Thanks 0Love this 0Oh no 0 - Ross R.Salt Lake City, UT422669Feb 25, 2017
Best, most honest guys in the jewelry business. Hands down will find the best deals on anything from rings, diamonds to high end name brand watches. Great customer service and will take care of you. If they don't have something you're looking for, they will get it.
Been working with them for over 8 years and will continue to keep coming.Helpful 1Thanks 0Love this 0Oh no 0 - Jessica L.San Diego, CA2703Nov 16, 2021
My favorite ring!!! Great experience. Family owned and operated. I would recommend working with them!
Helpful 0Thanks 0Love this 0Oh no 0 - Tyra B.Las Vegas, NV130272101Dec 1, 2019
My all-time favorite family owned jeweler in Utah! The best variety from classics to modern plus custom designs awaits you. I was even offered champagne upon arrival- I thought I was back in Vegas! True service and I love supporting locally owned businesses in cities I visit.
Helpful 2Thanks 0Love this 2Oh no 0 - Brad H.San Francisco, CA121Oct 23, 2020
Salespeople were rude and spoke down to us. We were coming from walking in the park so we were in sweats. They tried to sell me a Breitling that was used for the same price I can get it online.
Helpful 0Thanks 0Love this 0Oh no 0
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