Review Highlights
“e. Donna, I'm sorry I haven't sent out my Thank You card to you yet, I just got around to sending them to friends and family.” in 11 reviews
“I was just in town for vacation at the time.” in 2 reviews
“but no, they will soon be sued for discrimination, no biggie, couples can go to a diff church or store etc...” in 2 reviews
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About the Business
Business owner information
Donna S.
Here Comes the Bride has been serving the Jersey Cape Region as a Bridal Boutique Wedding Salon since its opening in 1986 by its founder Marcia Portnoy. Over the years Here Comes the Bride has celebrated the Brides & Grooms of our region offering to our clientelle the Best Selection at the Best Prices from a wide selection of the top designers in the Industry. We have been proud to serve brides from all corners of the world, from Germany, to Columbia, from California to Hawaii, from Maine & Rhode Island, Massachusetts & New York, from Raleigh to Ft Lauderdale, from Pottstown to Scranton, from Bucks County to Cumberland County, from Atlantic to Cape May, from Little Egg to Dennisville, from Wildwood to Hammonton.
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Overall rating
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1 star
- Brittany S.Somers Point, NJ016/13/2015
I visited this shop in late May for prom. The employees are super nice,founded dresses that looked fantastic on me.
I wish I would have had more time because when I picked the dress up the lady that did my alterations wasn't in. I had no clue how to pin up my dress and I don't believe it was hemmed at all. I am super short,so I was tripping on the dress all through the night.
All in all,the service was great. The women were very nice, and the dress looked great. Cost a little over 300 with alterations.
I think I'll try them again next year. - Danielle S.Egg Harbor Township, NJ2658/26/2015
I left this establishment in tears. This woman is one of the most insanely rude people I have ever had the misfortune of interacting with. I went to her store to pick out my colors and bridesmaid dresses with my sister (maid of honor), mom, best friend and my infant daughter. When I walked in she asked me a bunch of questions and immediately started pushing her "high end, designer dresses." Not only were the prices outrageous, they were also NOT high end. When she started bringing in dresses for my sister to try on she was actually acting pretty cordial, telling us how beautiful the baby was and that my sister should be so proud. My sister said thank you but that she was the "proud aunt" and that the baby was actually MY daughter. With that statement her entire demeanor changed. All of the sudden she was hurried and incredibly huffy. I asked if I could try on a few dresses while I was there and she told me that I needed to lose weight before I could try on her dresses because "I would feel fat, gross and frumpy." I had to pick my jaw up off the floor.... Mind you, I was in a size 10 at the time and certainly NOT fat, but I was already stressing about getting back down to my normal weight and when someone says something like that to you, it's soul crushing. I got tears in my eyes and told my mom we needed to leave because I didn't want to give her the satisfaction of seeing me cry. On the way out of the store that crazy bat actually had the nerve to ask me if I was ordering bridesmaid dresses. I told her no and she got SO mad, telling me I wasted her time and that she was "too busy for this." I have since told every bride, bridesmaid, mother of the bride and groom to avoid going to her store at all costs. The woman needs professional help.
As for all the responses this woman has left on here... You have to start to wonder when the majority of the area has a problem with a place and this woman in particular.... It's PROOOOBABLY not everyone else that has the problem. It's probably you dear...
As a reply to your comment on my review, my name is NOT Danielle Stuart, I didn't leave my email OR phone number, and I certainly did NOT pick out any dresses in your establishment.Business owner information

Donna S.
8/31/2015
Dear Danielle Stuart-I'm confused you gave us your email, your phone number & picked out your favorite gown before you left the shop? I remember you saying you felt larger than normal. I'm sorry I did not disagree with you & tell you just how beautiful you are.
- Melissa P.Howell, NJ145119/27/2014
I understand and empathize with the other reviewers, but I can definitely say this was not my experience with the owner or employees. I'm sorry I didn't get a chance to write this review much sooner.
I started my dress search last August 2013: Being a plus sized bride it was excrutiating. I knew the dress I wanted, a dress that this shop had (but not in my size to try on). Donna, the owner, was sweet and compassionate and told me to come in and even though she didn't have "the dress" in my size to try on, she had a similar style so I can get an 'idea' of what it would look like. I came in with my mother and Donna was attentive and very helpful getting me into the dress. She helped me to envision what the Mary's Dress would look like and held up the smaller size so I could get an even better idea once it was ordered in my size.
My mom and I knew this was the dress (even though I hadn't been able to try on the actual dress) and Donna helped us every step of the way. I left the shop in tears, but they were definitely good tears because I was so happy to have finally been able to order the dress at a great price.
When I came back for fittings, the seamstress was amazing, such a sweetheart (I can't remember her name, but she had blonde hair and was adorable).
They basically reassured me every step of the way and the service was great! I would recommend "Here Comes the Bride" to my friends and family and anyone else who needs great service at a wonderful price.
Donna, I'm sorry I haven't sent out my Thank You card to you yet, I just got around to sending them to friends and family... it will be in the mail this week so you can add it to your collection of Thank Yous that are truly lining the walls. You are a blessing and I hope Brides to be can get the same amazing experience you gave me! xoxox - Alix G.Philadelphia, PA788/16/2011
Donna, the woman in charge at Here Comes the Bride, refused to sell me a dress because I am gay.
After spending a day trying on dresses with my family and friends, she called me to say that she didn't realize I was gay and would not work with me because that's "wrong." She also said she was shocked because my family and I seemed so nice, and that my being gay is a "shame." Then, presumably to counter my accusation of discrimination, she said that what I am doing is illegal and she does not engage in illegal activity. I guess she is unaware that civil unions are legal in NJ (where her store is) and same-sex marriage is legal in NY (where I am getting married), and that anyone should be able to buy a wedding dress if they'd like, even if they're single and just want to dress up at home by themselves.
Please do not support this bigot. She is a rude, judgmental, self-righteous homophobe, and from what I've read in other reviews, her bigotry does not stop at gay people. Her listing on Merchant Circle has complaints of racism, ageism, and other forms of degradation and harassment.Business owner information

Donna S.
10/24/2014
Dear Alix:
I know you are aware of the housefire I experienced because of your rant. I believe you are aware 2 innocent people died because of the accusations you made against me.
I was raised in the 1970's. The time of the sexual revolution. Being lesbian was all the rave. I was getting letters from girlfriends describing male/female sex as "Inherently Violent".
My parents got wind of our leanings toward lesbianism. My mother said something to me. Don't remember what it was, but it was probably a simple statement of NO - that's not what we want for you.
Men are not perfect, they are hard, self centered whatever - however we as women are created to be their help mate.
Anyway - that is my viewpoint - I understand that is not your viewpoint.
I believe I am entitled to have my viewpoint.
I did no harm to you, however your accusations caused the death of two people living in my home. They had nothing to do with an evening conversation between you & I. But your words let loose an outpouring of anger toward me.
When I noticed my home on fire @ 2 am in the morning, I noticed a hole punched in my front picture window. When I asked to see the Prosecutor's report on the origin of the fire - he pinpointed the front picture window.
I know you had told me you'd told your friends to stop harassing me. That was when the majority of the constant nasty phone calls stopped.
Someone must have taken it on his/her own to attempt to murder me. I was getting weekly phone calls that a place in H-ll was reserved for me. I suppose that is what they meant a fire while I was asleep. - Dana Q.Ocean View, NJ35197108/22/2011
I went to this store looking for a bridesmaids dress for my friend's wedding. My friend lives a few hours away and this shop had the same line of dresses she was picking from, so I stopped in to see them in person.
The woman was quite rude when I first got there - She told me she didn't want to bother showing me some of my dress choices, because I "wouldn't look good in them" (we got to pick our own dresses, so I did some research online first and had some dresses in mind) I felt pretty crappy that she told me I wouldn't look good in the dresses, but I believed her because I figured she was a "professional" and just trying to steer me in the right direction.
She then pushed this dress on me that she kept insisting was "new" (but that I knew from looking on the designer's website that it was old and she was trying to sell it at full price) The dress actually would have looked terrible on me. It was super short and strapless and low cut (ie, welcome to the boob show) - not something I'd ever wear to a wedding, let alone one in December. It didn't take long for me to realize that she was just trying to get me to spend as much as possible. So, I asked to see the original dresses that she told me I would look bad in - and, guess what? she didn't have them in the store. Figures.
I did find a dress I liked, and the price she quoted me was about $80 above (plus more than double the price for alterations) the other bridal shop my friend was dealing with. The tag even said the dress was less, but she told me the price was wrong, that the dresses were on sale previously, but now they're full price again. I then asked if she would measure me so I'd know what size I was (I knew I didn't want to purchase from her at that point.) She refused unless I bought a dress there - she got all huffy and said she said she cant just go around measuring people all day if they aren't going to make a purchase. She was getting so worked up about it, like I was trying to take advantage of her. It was crazy. So, I left and purchased my dress elsewhere and will never go back.Business owner information

Donna S.
12/7/2012
Dear Dana:
Your review is beyond belief, I am very sorry for the anger you must hold inside to make this type of public statement. I can only hope, whatever was happening in your life @ the time has healed, & you no longer feel the need to slander. - betty x.New York, NY13337118/27/2011
They have a huge selection especially if you are having a Jersey Shore wedding.
The salesperson asked about my budget. I said under $1K and she lectured me about how I waited too long and how I should order ASAP. We hadn't even started and she was already scolding me.
I was going to try some on, but didn't feel comfortable. THen, she didn't want me to write down style numbers of dresses so I could look them up online. So I left. Strange experience. - Alli G.Hyattsville, MD115103/30/2013
If I could give zero stars, I would. But it looks like you can't.
I was referred to this place by my hairdresser who outfitted her whole family here for her wedding. Of course, I was skeptical as the curb appeal is anything but horrible. We went in looking for mother of the bride dresses and the only woman (I would hope would be the owner since her attitude was atrocious) greeted us and immediately remembered the bride who referred me.
My mom is not big by any stretch. She wears a 10. It seems like any dress we liked was in a smaller size. We asked if the shop had similar styles in bigger sizes so that we could at least get an idea on how a dress would lay. For the record, we are women. Women have problem areas and concerns regarding dresses. We are not men. Men can just go in and buy something in their size and call it a day. Call me oldfashioned, but me and my companions would like to try on a dress for a wedding before purchasing it.
We were abruptly told that we were wasting our time in this store if we did not want to take a leap of faith, hold the dress up, and decide if we wanted to order it in our size. Articulate as I am, I tried to explain our rationale and not be offended, since we all know, some people say things and don't understand how rude they come across.
Nope, no change from there. She thinks apologizing for telling us that we are wasting our time if we don't want to hold a dress up and guess is acceptable.
Customer service is by no means their strong suit. I'd pay 5x the purchase price for better customer service. Being rude is not an attractive quality and it is not surprising that this store has such a low rating on this site. - Marla B.Somers Point, NJ9817178/17/2015
Go see Donna she is very helpful. I told her what I wanted and she had plenty
Of dresses for me to try. They all looked great. I told her my price point and she found matches. I loved the brasellette she sells makes you look amazing. Thanks for being helpful. - Elizabeth M.Somers Point, NJ0112/8/2015
When I went into this shop with my friend who had an appointment the only person to greet us at the door was a dog! I was taken back thinking why would a business owner who is selling dresses have their dog there. Any way when the owner got to the front she asked if we had an appointment and we told her we did for 11 am. She then looked at her watch and said we were early. It was 10:58. We weren't allowed to have water in her shop but I guess dog hair over everything was ok. The only place to sit was a couch that the dog was laying on and we were instructed to not place our purses down because the owner did not want to chase her dog around. The dog then stole the brides socks as she was trying dresses on and began to chew the mother of the brides sweater. Needless to say we will never set foot in that place ever again!!
- Christine G.Egg Harbor Township, NJ1201447/17/2014
The dresses were OK in this shop. My mother had a decent experience years ago buying a formal dress here. In April, I went into this store for a wedding dress for myself. I can assure you...I will never, ever walk into this store again, suggest it to anyone ...and I will put my review of one star everywhere. The owner of this store is.....horrible. She has no business being in the wedding business......I left this store in tears...and realized there just must be something very fundamentally wrong with her. Caution to brides and Mothers of brides.....do yourself a favor...go somewhere else. I had an incredible experience at Wedding Belles in Northfield....and also at David's Bridal. I liked a dress at "Here Comes the Bride".....but, there is no way I would have walked in the door of that store again.
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