Baked by Melissa

    Claimed
    $$ Desserts, Bakeries, Cupcakes
    Closed9:00 AM - 9:00 PM

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    Review Highlights

    Location & Hours

    Map

    109 East 42nd St

    New York, NY 10017

    De Pew Pl & Lexington Ave

    Midtown East

    Mon

    • 9:00 AM - 9:00 PM

    Tue

    • 9:00 AM - 9:00 PM

    Closed now

    Wed

    • 9:00 AM - 9:00 PM

    Thu

    • 9:00 AM - 9:00 PM

    Fri

    • 9:00 AM - 9:00 PM

    Sat

    • 9:00 AM - 9:00 PM

    Sun

    • 9:00 AM - 9:00 PM

    Amenities and More

    About the Business

    Ever since she was a little girl, Melissa has loved to bake. So when she was fired from her job in advertising in 2008, Melissa decided from that moment on she was going to do what she loved. Drawing on inspiration from the care-free rock 'n roll culture of the 60's and 70's and the idea that people should be able to taste more flavors without that post-dessert guilt trip, Melissa engaged the help of some key people in her life, and in 2009 opened the first Baked by Melissa shop, in New York City's SoHo district.

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    494 reviews

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    • Photo of Carlie S.
      Carlie S.
      Winter Park, FL
      524
      127
      297
      Oct 9, 2017

      I stumbled upon this cute little spot after having lunch in SOHO. It's a teeny tiny walk up window. The prices lured me and my group in.. at 1$ a cupcake how do you resist? We quickly realized that just like their store size the cupcakes are also ridiculously small.

      Despite the minuscule sizes, I decided to go for it and try 6 of the cupcakes: tie dye, chocolate chip pancake, brownie batter, cookies and cream, pumpkin spice and PB&J.

      In all honestly there was nothing really special in regards to taste. They all tasted the same for the most part. The only one I thought tasted like it's name was the chocolate chip pancake.

      It was a cute spot and if you're passing by I'd say try one just for the heck of it but I wouldn't tell anyone to go out of their way to come here.

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    • Photo of Reema P.
      Reema P.
      San Francisco, CA
      63
      83
      188
      Jan 15, 2024

      We loved the people helping us in this shop, they were so funny and kind!! The kind man who packed our order was so patient with us as we went back and forth on what flavors we wanted!

      The cupcakes are always outstanding as always!

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    • Photo of Leslie B.
      Leslie B.
      Seattle, WA
      0
      17
      Feb 7, 2024

      I sent these to my cousin before reading the ingredients. Look at the ingredients for the tie-dye cupcakes alone below. The dyes are known carcinogens. The seed oils, emulsifiers, artificial and natural flavors, xantham gum, etc. are all inflammatory. I get indulging on special occasions but these are really bad for you. I feel bad for getting this as a gift. Not worth it.

      White Cake (Sugar, Bleached Wheat Flour, Modified Food Starch, Soybean Oil, Leavening (Baking Soda, Sodium Aluminum Phosphate), Salt, Egg Whites, Nonfat Milk, Emulsifiers (Propylene Glycol Monostearate, Mono & Diglycerides, Sodium Stearoyl Lactylate, Soy Lecithin), Natural and Artificial Flavor, Rice Starch, Enzyme, Xanthan Gum), Sugar, Egg Whites, Butter (Sweet Cream, Natural Flavor), Soybean Oil, Vanilla Extract, and 0.5% or less of Blue 1, Red 3, Red 40, Yellow 5, Yellow 6, Caramel Color.

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    • Photo of Shaylja S.
      Shaylja S.
      East Bay, CA
      70
      78
      255
      Jun 10, 2023

      Came here because I follow Melissa on Tiktok and she puts out great content on healthy meals. I for figured I'd give this a try since there are so many shops in NYC and the mini cupcakes look amazing.

      However, the cupcakes were not up to par. For the price $12 for 6 little mini cupcakes, I was taken back. They were extra sugary, lacked depth and not fully cooked. I understand moist but it was a bit runny for my liking. I think the red velvet might've been the better one that I tried.

      I wasn't sold on this place. I'll stick to her healthy tik tok recipes!

      Helpful 7
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    • Photo of Halle S.
      Halle S.
      New York, NY
      168
      132
      267
      Apr 30, 2023

      A friend sent me these cupcakes for my birthday. I love that they are tiny, adorable, and kosher! Not only that, they're delicious.

      The packaging was so cute and it had a great variety of flavors. The delivery was smooth and the service was great! I had no issues. Would definitely recommend!

      Taurus Cupcake Essentials 25-Box & Card
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    • Photo of Maria E.
      Maria E.
      Deerfield Beach, FL
      11
      35
      91
      May 18, 2023

      Baked by Melissa and their sweet creations.
      I want to thank your Team for the hard workdays you put in the Morning, Noontime, and Evenings. I have placed 5 orders already with your online Baked by Melissa Mini Cupcakes to send to the people that I love and care about. I have received so many positive reviews that upon receiving these cute little mini cupcakes to hear that they could not stop smiling & the EWWWW AWWWWWW sound while they are eating them. Each family member that I asked told me my favorite was Peanut Butter and Jelly. Another cousin said I love chocolate chip mint, my sister in-laws said she loved all of them! Being that my loved ones enjoyed what they received sooooooo much and they did not stop thanking me for the treat. I contacted Baked by Melissa Customer Service Team and asked if I can get a treat myself being that my birthday was on May 12, 2023, and I was turning the big 55. I spoke with Rosalie | Customer Happiness Associate and she took the time to email me and told me I will receive a 100 sweet reward for my birthday so I can treat myself. I also wanted to experience what everyone else was talking about. That week I placed my order, I received my shipment to enjoy with my husband. I ordered it to arrive after my Birthday being that I was out of town. Online you can also choose the date you want it to arrive to your home which was May 16th, 2023. When I placed my order, I had to pick cupcakes that my husband is not allergic to. He is allergic to chocolates and nuts, so I ordered a few different flavors for him. Baked by Melissa has a variety of flavors that you can pick and choose. Create your own personal package. You guys' ROCK!!! This is a nice gift to give to anyone to show that you care about them, and they are loved. My momma always said that people love to sample the little things and how little they are. It's the little things that bring a smile to our faces... Thank you, Baked by Melissa for your easy to navigate website. You are the 3 "Fs" FABOULUS, FANTASITIC, FOR REAL TEAM!!!!
      Here in sunny Florida, we love you guys!!!
      Maria E.

      A treat for my 55th Birthday here in Sunny Florida.
      Hubby enjoyed them with me.  Happy Birthday to Me.
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    • Photo of Betsy S.
      Betsy S.
      Delray Beach, FL
      3585
      1895
      28696
      Feb 18, 2023

      Now that we are getting through the pandemic, they do not give you a choice of cupcakes, you have to pick a pre made pack of cupcake flavors! Takes a little bit of the fun out of choosing ! My daughter likes these cupcakes and I try to make her happy (she is in high school). So the experience is a bit less fun than it used to be. It used to be fun treat to pick out the flavors and have fun but now it's more of 'here are your choices and you pick one or the other.' Their locations are all over the city - so you never know where you will find one!

      Helpful 12
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    • Photo of Annette B.
      Annette B.
      Anchorage, AK
      2
      7
      3
      Jan 21, 2024

      This is the 2nd year in a row that I've place an order as a birthday gift and it hasn't arrived on time despite the fact that I paid extra to choose my delivery date. I won't be ordering again

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    • Photo of Priscilla R.
      Priscilla R.
      Amarillo, TX
      27
      19
      61
      Feb 8, 2024

      I ordered these because I wanted tie dye cupcakes for my sister's birthday who loves all things tie dye. They came on time, the outside packaging was pretty, maybe a tad excessive for the small package inside. On to the cupcakes...I realize they are "mini" but these are tiny like really small. They also arrived and are wet and have a sweaty look to them although they were packed in dry ice. I love a moist cupcake so that isn't the issue. They are just ok and I would say these are highly overrated and overpriced. I paid $53 for 25 cupcakes which probably equals out to be about 4.5 normal size cupcakes if that. I could have bought a dozen full size at a local bakery, just not tie dye for this price and wish I had, Lesson learned. I realize part of the cost was Fed Ex shipping, so take off $20 and I still wouldn't pay $33 for these ever again.

      Melissa's Cupcakes Eh...
      Melissa's cupcake
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    • Photo of David M.
      David M.
      Glencoe, IL
      0
      4
      Feb 15, 2024

      Ordered for a Valentine's Day for son and friends in nyc.

      They delivered to our home in Chicago by mistake. Called 3 times and sent 2 emails. No reply.

      Low IQ alert.

      Never again

      Ps. Donated to our local police department.

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    • Photo of Maggie B.
      Maggie B.
      New York, NY
      342
      714
      840
      Jan 8, 2023

      Baked by Melissa used to be a whimsical, novel bakery for mini cupcakes with a large variety of flavors. They are still a good option, but the experience isn't quite as fun as it used to be.

      Years ago, you could pick the flavors you wanted and purchase just a few cupcakes or larger sets. Now, the smallest quantity you can get is 12 cupcakes and there's no customization of flavors in the premade packs. It's a great treat for birthdays or office parties but it now feels quite corporate and has lost a bit of its charm.

      Helpful 4
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