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The Soap Opera

5 star rating
based on 15 reviews

Category: Cosmetics & Beauty Supply  [Edit]

319 State St
Madison, WI 53703
(608) 251-4051
Hours:

Mon-Fri. 10:00 a.m. - 8:00 p.m.

Sat. 10:00 a.m. - 6:00 p.m.

Sun. 11:00 a.m. - 5:00 p.m.

Price Range:
$$
Accepts Credit Cards:
Yes
Wheelchair Accessible:
Yes
By Appointment Only:
No

15 reviews for The Soap Opera

Sort by: Yelp Sort | Date | Rating | Elites'
Photo of Chris R.

Elite '09

34

183

Chris R.

Brookline, MA

5 star rating
4/11/2009

Great little cosmetics shop with many different brands. I love that you can pick scents and customize your own lotions, etc.

Always a definite stop for me when Im in Madison.

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Photo of JoJo F.

Elite '09

31

159

JoJo F.

Aurora, IL

5 star rating
7/2/2009

Kind of like Mertz apothecary, but with more light. The prices were reasonable (for the products that you're buying), the selection is
H-U-G-E and the staff knows what they are talking about. I bought some coconut face soap, sage deodorant and Dr.Bronner's soap. I smelled like an aromatic hippie thanks to my purchases and free soap samples. I wish we had one in the western 'burbs cause I'd be there all the time.

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Photo of Janet K.

 

0

12

Janet K.

Madison, WI

5 star rating
8/26/2009

Pretty much any kind of fancy soap you can imagine is available here. It was great fun going in and browsing all the soaps. The service is very helpful! And they even have perfume oils that you can mix and match to create your own personalized scent. My brother bought himself a mix of green tea and citrus. Overall experience was great fun and at the end we got free soap samples. :]
Mine was called 'ginger bear' and smells soft and gingerbready.

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Photo of melissa l.

Elite '09

50

117

melissa l.

Minneapolis, MN

4 star rating
4/7/2009

Bath and Body works makes you smell like a gang of teenage prostitute, while L'Occitane makes you feel even poorer than you are, and Crabtree and Evelyn makes you feel you should only put their stuff out for overnight guests. And all three make guys feel like total pansies for being even within five feet of the doorway.

Soap Opera is that happy medium, my friends.  It always smells good in there, but in a non-distracting, general way. They have a decent men's grooming section - razors, brushes, other manly grooming items - but more importantly, they have a lot of interesting toothpastes, soaps, and oils. It feels a little like an apothecary.

They also have a lot of perfume oils you can buy, which you can then use as perfume, in lotions, in shampoo, as a room freshener, or what have you. You can blend your own scents or choose a pre-made one. The fig/moss scent is the best and I don't even wear fragrance.

Service is always good. They're nice and helpful even if you have a dumb question. If you need a gift in a pinch, this is the place to go.

Also if this is important to you, they're local.

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Photo of Jaymi M.

Elite '09

71

222

Jaymi M.

Minneapolis, MN

5 star rating
9/30/2008

This is the kind of place that your boyfriend will probably want to wait outside of while you shop, which isn't a problem because there are two benches right outside of the store.

I really, really love this place because it's filled with so many great things by a variety of companies. Most bath and body stores stink, but the smell of The Soap Opera isn't overpowering and gross. They have cruelty free items, too. This is definitely a one stop shop for those who love makeup, body lotions, soaps, etc.

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Photo of Alison K.

 

35

140

Alison K.

Madison, WI

5 star rating
8/19/2008

I feel like I am always giving these 5 star reviews, but when I have so many little favorites, it's hard to make time for the crappy places.

The Soap Opera is one of my very few all time favorite stores in Madison.  I literally walk in there every time I am on State St, and that is saying something.  I love the variety of cute bath stuff, and makeup, and Italian toothbrushes and whatever else.  Plus, even when you walk by, the clean soapy smell of the store is pretty irresistible.  And who would want to resist creating their own custom scented shampoo and matching conditioner and lotion?  

Since I am a female, this is the kind of store I will always stand around in forever, and walk out with either a ton of stuff, or nothing, so if you go in there with me, beware!

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Photo of Tom M.

Elite '09

1095

1198

Tom M.

Chicago, IL

5 star rating
10/20/2008

This is one boyfriend who is not afraid of a shop like this - I like places with organic and handmade body items, so this is a perfect place to shop!

Good selection of soaps, pefurmes, colognes, etc. I found my favorite brand and scent of body spray here, and found the staff to be very helpful.

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Photo of Aisha M.

Elite '09

77

375

Aisha M.

Washington, DC

4 star rating
5/28/2009

I was quite overwhelmed with the amount of soap in this store. I'd hate to see the bubbly mess if the store was flooded. Whatever it is you are searching for it has to be in this store. It has many of your natural brands that can be hard to find in certain towns.

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Photo of john g.

 

39

368

john g.

Virginia Beach, VA

5 star rating
6/25/2008

What a great place!!! The selection is out of this world!  I love the way they wrap your purchase.  They do a much better job than I could ever do.  
The wonderful smell in the store infuses your clothes and lingers with you for a while.  They people who work here are super nice too, especially Susanne!

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Photo of Jo F.

 

8

74

Jo F.

Chicago, IL

5 star rating
2/9/2007

An awesome selection of high-end, natural, organic, hard-to-find, obscure, and mainstream soaps and some cosmetics, from brands like L'Occitane, Dr. Bronner's, Alba, and Crabtree and Evelyn (in other words, a major range.)

There's also a small perfume selection and a fairly extensive array of perfume oils that can be used to scent lotions or massage oils or purchased individually to be liberally applied to your person in lieu of shower.

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Photo of Mio S.

 

16

164

Mio S.

Madison, WI

5 star rating
2/3/2008

I loooooove this place. Shopping something nice for myself at this place has been my secret guilty pleasure. Lately I'm addicted to the smell of Crabtree & Evelyn's India Hicks Island Living body butter. Also C&E's "natural" lines have fantastic body product at pretty reasonable prices. I wish they carried the reed diffuser and oils.

The staffs are very knowledgeable and very willing to assist you. Ask for recommendations - you will find products that open all of your senses. Excellent place to shop gifts for special someone :)

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Photo of Lillian D.

 

2

33

Lillian D.

Sherman Oaks, CA

5 star rating
10/23/2008

I love, love, love this store! Some of the most amazing lotions and potions can be found in here. Customize them too to include your signature scent or even shimmer. They have the full range of Burt's Bees as well as Mason Pearson hairbrushes (expensive sure, but it is the last hairbrush you will ever have to buy!).

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Photo of Jen Y.

 

5

259

Jen Y.

Milwaukee, WI

5 star rating
6/22/2008

Great selection, they have all the good stuff - even all natural brands.  It's difficult to resist the smell walking by.  Sometimes I've gotten free samples of their soap bars tucked inside my shopping bag.

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Photo of Kate Z.

 

12

71

Kate Z.

Madison, WI

4 star rating
12/20/2007

I'll stop by this place pretty much any time I find myself on State Street.  It smells nice.  And they wrap your presents real pretty.

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Photo of Carolyn B.

 

26

212

Carolyn B.

Saint Paul, MN

5 star rating
10/21/2007

Kids, if you take your mother here to browse you will know EXACTLY what to get her for holidays and birthdays.  The selection here is fabulous and varied. There's lots of fun things to buy for both yourself and any other bath-product loving person.  Additionally those that work here can take ANY scent you find anywhere (not sure about brand name perfume) and do wonders to copy it and then you can have you own personalized lotion, body spray, etc.

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