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Native

4 star rating
based on 25 reviews

Categories: Women's Clothing, Jewelry  [Edit]

Neighborhood: Hollywood
5915 Franklin St
hollywood, CA 90028
(323) 962-7710
Native Boutique is now Online!

Come visit us online at http://www.nativebouti... Same…

 
Hours:

Mon-Sun. 11:00 a.m. - 10:00 p.m.

Price Range:
$$$
Accepts Credit Cards:
Yes
Parking:
Street
Wheelchair Accessible:
Yes

25 reviews for Native

Review Highlights   

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"As said previously, their $20 rack is amazing." (in 10 reviews)
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"Really cute boutique with some great stuff at low price points." (in 6 reviews)
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"However, their 50% off occasional sales are great too." (in 4 reviews)
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Photo of Nisa A.

 

11

47

Nisa A.

Los Angeles, CA

4 star rating
4/12/2009

The $20 Sale Rack is where it's at!

I've gotten so many cute dresses and blouses and most recently shoes from the $20 Rack it's almost too good to be true.

Because they are constantly changing their stock most things go on sale pretty quickly so if you're patient, and/or are willing to roll the dice and wait and see you can get just about anything for less than its original price.

The downside is that it's right down the street from my favorite watering hole La Poubelle, and it's open late, which means that some drunken impulsive shopping has been slightly problematic for me, my beer goggles and my budget.

My advice..shop with sobriety!

People thought this was:

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Photo of k m.

 

1

140

k m.

Los Angeles, CA

2 star rating
9/19/2009

This boutique on a popular block of restaurants and shops in Hollywood has location and vibe going for it, though the music is a bit loud.  Staff is very nice too.  But the clothing is just not there.  Let's start with the $20 rack mentioned in numerous reviews.  Some cute stuff, yes, but they look like the very cheap items sold in the fashion district downtown.  I suppose you can't argue for $20, but I rather not have more fall apart pieces no matter what they cost.  For the regularly priced items, prices are decent, meaning most items under $100- dress, shirt, sweater, hat, etc.  Many labels are local LA designers, but the quality doesn't seem high and nothing seems to fit.  So maybe it's just me, but as much as I want to like Native, it just doesn't fit.

Photo of Amy P.

 

3

10

Amy P.

Los Angeles, CA

5 star rating
1/5/2009

This is by far and away my favorite place to shop in LA.  I've always been a boutique kind of girl--I practically started a catch-phrase in college, "I got it at a boutique in Bakersfield."  (I know that no real catch-phrase, popular movement, or trend has EVER been started in Bakersfield).

After searching Larchmont, Montana, Melrose, Beverly, and 3rd, I finally found Native.  They are really friendly and incredibly helpful, even helping me pick out Christmas presents for my super-picky family.  On more than one occasion, my BF has gone in there with no clue about what to get me for a gift and somehow walks out with the perfect thing.  Are these men and women at Native angels?  I don't know for sure...

Native has some of the best prices I've seen.  I was at a "boutique in Bakersfield" (see, it's catchy) and found this awesome black tunic, I didn't buy it because it was too pricey.  I found it at Native (same brand) the next week for less than half the price and that's before the all-store sale that they were having to celebrate our new president.

If you've never been in, I definitely recommend it and let's face it: it's much closer than Bakersfield.

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Photo of ann p.

 

4

1

ann p.

Los Angeles, CA

5 star rating
3/9/2009

I have 3 words for you - 20. dollar. rack. Need i say more?

Ok, yes. Some of the items inside of the store are a little (ok, more than a little) over my budget, but still cute none-the-less. Also, I know that employees in most boutique stores such as this tend to be snooty but I have to say that everyone that i have encountered in this store has been lovely and just as nice as can be - even if you're only shopping off of the cheap-o rack!

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Photo of Justine P.

 

0

9

Justine P.

Los Angeles, CA

5 star rating
6/13/2009

I love Native!  As said previously, their $20 rack is amazing!  Basically when they need to make room in the store for new merchandise, BAM the $20 rack fills up with great goods!  They also have random sales which make shopping there worth every penny.  I have gotten numerous cute dresses here that I get tons of compliments on.  Their owner/buyer has a great eye.  If ur short on cash and need a stylish outfit, head over to Native!  There are tons of other cute restaurants and stores on that block "Franklin Village", so it's fun to grab dinner and shop - plus they're open late! : )

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Photo of E S.

 

21

65

E S.

Los Angeles, CA

4 star rating
10/22/2008

Say what you will, but this place is one of my favorite women's clothing stores in LA. I love the styles, the selection is pretty good though it's a small place, and the jewelry and boots have been some of the best purchases of my trendy career!!! (And I mean trendy lovingly, not in a groady way.)

My BF and I went there one night after a perfectly delectiable time at Birds, and within seconds I was having a makeover by the owner of the store. My boyfriend watched in awe as they styled me to the Nth degree. I actually looked cute! They actually had stuff that looked good on my (then) apple shape figure. YEY! I can look cute even without a teeny tiny waistline. I'm not in fashion purgatory! I spent WAY more than I planned on, but I got 3 dresses, a pair of leather boots and a hat for $500!

Their prices are REASONABLE considering you're buying boutique clothing. You're not gonna find this shit downtown or in Forever 21. No, it's much better than that. And the compliments I get only reinforce my need to go back and get more stuff.

For my money, i can afford to go here for some nice pieces and pick up my basics at a sweatshop store.

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Photo of Moye I.

Elite '09

104

152

Moye I.

Los Angeles, CA

4 star rating
3/7/2007

Native....one of those select clothing stores that inspire me to work hard and make more money, just so I can shop there.

They have a great collection of small designers that have the perfect combination of hip and unique without the flash (a la Kitson), weird or cheap (like F21). Tops and dresses tend to range from the $50 to up, up and away--but nothing like having to mortgage your house.

Also the perfect place to hang out while your guy friends are waiting in line to get into the UCB theater.

But beware the $20 rack outside their store! Everything is a great deal, but they also slip in some tops from Forever 21 (and I know this for a fact, because I saw the label AND they had a top that I bought for under $20!!!) so you may not be getting the bargain you think you are. Ooooh, sneaky.

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Photo of LA W.

 

0

1

LA W.

Los Angeles, CA

4 star rating
7/16/2009

I love Native! I am a bargain shopper, and I love the $20 rack. However, their 50% off occasional sales are great too. Native always makes the effort to attract shoppers. For example, their sale events always include a DJ, food, and champagne. Cute trendy items for a decent price. It's awesome to have drinks, dinner, and shop all on the same block. Bravo, Native!

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Photo of Deborah K.

Elite '09

123

211

Deborah K.

Los Angeles, CA

4 star rating
10/30/2007

Open late
$20 rack fulla cute stuff
GREAT sales

I found a fantastic dress here for 50% off that didn't need a bit of alteration in my favorite color and just the softest jersey knit EVER with these darling little pleated details...

Cute shoes for under $100 that actually don't hurt like a mofo.

Lovely and helpful staff.

So I say yay.

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Photo of Leah F.

 

19

34

Leah F.

CA

5 star rating
4/20/2007

Their inventory changes constantly! Amazing selection, they keep all sizes well stocked as far as I could tell. Many styles and cuts to flatter all sorts of ladies.

A rare shop where you can walk in with $25 or $450 and you will always find something cute to take home.

Great rack of undies up front in fun colors- super comfortable, sexy and reasonable!

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Photo of Eli B.

Elite '09

64

368

Eli B.

CA

4 star rating
3/26/2007

Really cute boutique with some great stuff at low price points. The quality is not forever quality, but the sensibility is good. I've done best with accessories here b/c of the quality issue.
Am a bit bummed by the Forever 21 revelation. But, I no longer live near here, so, doubt I'll be in much more anyway.

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Photo of Kristin C.

 

8

19

Kristin C.

Los Angeles, CA

3 star rating
8/19/2008

I used to really love Native but upon further investigation, I think it's pretty overpriced for what it is. When I lived around the neighborhood I would stop in all the time.  Some of the clothes are cool and unique and when they have sales, they serve wine, which is the only thing that will get you through the madness of that place when it is packed with only three dressing rooms.  However, their clothes never really fit me well- there is always a weird crooked seam or something tight in the wrong place.  Plus, a lot of the stuff on the $20 rack is damaged and shouldn't even be on there to begin with.  My roomate also bought me a gorgeous pair of earrings for Christmas last year that I'm sure she must have paid a bit for, and they fell apart on me after 6 months.  The only thing that gives this place three stars is the friendly staff.

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Photo of Nikki T.

 

48

107

Nikki T.

Brentwood, CA

5 star rating
5/29/2007

Great store, with super friendly help!
The perfect mix of trendy clothes that won't kill your bank account like a lot of LA stores! They carry dress, jeans, cute tops and fun jewelry!
A definite must stop shop!!!!

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Photo of Lauren T.

 

8

203

Lauren T.

San Francisco, CA

3 star rating
7/11/2008

Generally I find about 75% of their stuff fugly, but I have pretty simple, un-trendy tastes. The stuff inside is too expensive for the likes of me but after checking out the $20 rack for the 30th time (in 2 years of going to UCB shows), I finally bought something, a really cute black square scoop neck dress. Plus, the sales guy reminded me of Nick Swardson's character on Reno 911....bonus.

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Photo of Doris C.

 

25

82

Doris C.

New York, NY

4 star rating
7/12/2007

I love the fact this place opens late. Everybody is super nice and welcoming, which is important. It's a turn off when you have snooty sales people.

They have amazing sales, i remember the whole store was 50% off, even the wonderful J brand jeans that i love. I was super excited. Plus, they always have a good sales rack outside their store.

Great selection of clothes at a reasonable price and wonderful staff, what more can you ask for.  Plus, you can grab a bite at birds and a drink before and shop til you drop at Native.

Photo of Alfred A.

 

0

12

Alfred A.

Los Angeles, CA

5 star rating
3/21/2007

Tottaly hip store for dresses and things in Hollywood.  Right by Bird's (one of the best restaurants in LA).  Check out native next time you are in the area.  

love,
alfie

Photo of Paige Y.

 

13

30

Paige Y.

Los Angeles, CA

5 star rating
3/8/2007

Thank you Moye for getting the ball rolling of reviewing Native! This is by far one of my favorite boutiques in LA. The staff is super nice and they probably contribute to me purchasing something 90% of the time I go in there. Another reason is because the stuff is cute! There is a nice selection of moderate to expensive pieces, with some cool new designers as well as some tried and true ones. I also really like the jewelry & lingerie lines they carry. I love this place! Check it out.

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Photo of Betsy R.

 

1

46

Betsy R.

Los Angeles, CA

4 star rating
3/10/2008

Amazing selection. Stylish clothes, friendly people, nice vibe. The $20 rack is the best thing. Everything inside is beautiful but a bit too pricey for me. But the outside rack keeps me coming every week because their selection changes so frequently and who can say "no" to a $100 item for $20...that's usually the case with the "rack".

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Photo of Lisa V.

 

7

20

Lisa V.

Los Angeles, CA

4 star rating
7/26/2007

It was hard for me to rate this place so I decided to write my review two ways.  If you have money to burn, I give this place 5 stars.  It's a cool atmosphere, has cute, quality clothing, and a great staff.  If you are on a budget, take a star or two off my rating.  I thought it was rather expensive and while my boyfriend offered to buy me the cute dress I saw for $180, I declined knowing that I had seen the same dress in the garment district for $50.  If that is pocket change to you, then by all means, shop there as the stuff is great.  I will say however, that they do have a bargain rack out front that is very cheap like $20 bucks which is more my speed.  So for those on a budget, check out the bargain rack or take your boyfriend!  It is a cool place though:)

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Photo of Jayme D.

 

5

28

Jayme D.

Los Angeles, CA

3 star rating
10/9/2007

I have a love/hate relationship with this place. I recently was given the best sweater I have ever owned, and it hailed from Native.
They regularly put a 20$ rack outside, and sometimes you can find adorable little items on it (and sometimes you can find a lot of overpriced-even-at-20-bucks damaged merch that has been able to move for the last two seasons). Beware of the bargain rack though--a lot of times the items on it do not last all that long, but for $20, who can complain?
I have two rating scales for Native. If I didn't live a few blocks away, I would probably think it was an overpriced version of sweatshop-fed  knock-off trendsellers like Fashions of Echo Park or Forever 21. However, this place is fantastic if you live in the neighborhood (it's near Franklin and Bronson) because you can run in an hour before you need to be somewhere and chances are that you will find something pretty cute to wear. So for last minute ("Oh my God! What the hell am I going to wear to this [insert random social for which you did not plan appropriate attire], Native is a lifesaver. I have gotten many adorable dresses there, and they have 50% of everything in the store sales around Holidays and season changes. But I also think that a lot of the clothing consists of over-priced and mass-produced stuff more so than the creative products of  "small, up-and-coming designers."
One huge plus, is that the people who work there tend to be very nice (sometimes too nice--as I have seen them offer horrible advice to people trying on clothes--you know, like, "No, I can't tell that you are 4 months pregnant in that bare midriff tube top, and orange looks amazing with your red hair--it really makes your eyes pop!" But they have good intentions, and most of the people who work there are nice.
They are dog-friendly. It's definitely worth stopping in if you are in the neighborhood.

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Photo of kathleen n.

 

17

31

kathleen n.

Los Angeles, CA

4 star rating
5/17/2008

Great stuff.  Good sales.  Super sweet salespeople.  Fun cocktail parties with dj and good deals every other month or so.

Photo of Naia C.

 

11

16

Naia C.

CA

4 star rating
3/8/2007

Agree with both these reviews-- Native is a fun little place with some great, cheap options.  The staff is incredibly friendly and always makes me feel good about my choices.  Also noticed the $20 Forever 21 connection, which is kinda lame and knocks the place down a star but I'm willing to forgive for my other kick ass purchases from here.  They're also open rather late so if you go to UCB or out to dinner at Birds, etc, you can enjoy some late night, booze soaked shopping... probably a bad idea but me and Paige enjoy it!

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Photo of Christine I.

 

48

65

Christine I.

Los Angeles, CA

4 star rating
10/26/2007

This place has some great price points, which usually translates into buying something whether you're in a spendy mood or not. Great place to go to after having lunch at Birds or Prizzi's. Good selection of dresses, tops, and jeans. The owner is great too, I came by after they had closed, and she opened the store up for me! Note: that's the only private shopping experience I've had so far.

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Photo of Sabrina C.

 

76

108

Sabrina C.

Santa Monica, CA

5 star rating
6/5/2007

Native is my alternative to shopping, shopping problem.  The problem being the fact that it's on Franklin Avenue and I spend entirely too much money and too much time on that god damned block.  Here is a memo I should send out:  CAN I START PAYING WITH SHIT IN PINTS OF BLOOD BECAUSE CLEARLY I AM THROWING AWAY MY MONEY ON COFFEE, LIQUOR AND CLOTHES ON THIS BLOCK!  Yea.  I guess I should seek help.  Native is the boutique home base for the hyper-hipster locals seeking the latest trends to help them cope with the fact that they are not famous yet and far from brilliant.  No wonder I am always fucking shopping here.

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Photo of M. M.

 

0

91

M. M.

North Hollywood, CA

4 star rating
7/30/2008

cute cute cute stuff. get on their mailing list to get the sale notices where the whole store is 50% off. cute jewelry... right by Birds (yummy food!) and La Poubelle (snooty but cute)...

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