Agent Provocateur

4.5 star rating
184 reviews Rating Details

Category: Lingerie  [Edit]

54 Geary St
(between Grant Ave & Kearny St)
San Francisco, CA 94108
Neighborhood: Union Square
(415) 421-0229
Hours:

Mon-Sat 11 am - 7 pm

Sun 12 pm - 5 pm

Price Range:
$$$
Accepts Credit Cards:
Yes
Parking:
Street
Wheelchair Accessible:
Yes

S M. said: "Written by my wife :)  I love the clothes at Saffron and have bought several dresses and suits over the years both at the downtown SF store and the one in the Mission. Saffron's clothes are versatile and functional, without being…"   read more »

Review Highlights   

  • user photo
    "This place is INFINITELY better than Victoria's Secret." In 15 reviews
  • user photo
    "it's an expensive habit, but worth every penny." In 8 reviews
  • user photo
    "I have never felt more confident, beautiful and sexy." In 51 reviews
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184 reviews in English

  • Review from Rachel G.

    East Bay, CA

    5.0 star rating
    3/19/2012 1 Check-in Here

    I can see why both women and men like to come to this store.  The store's décor is sexy...from the black walls and the display of different lingerie.  It shouts out TRY ME PLEASE!!!  I was quickly greeted by the friendly staff and was offered champagne.  As I was browsing there were so many lingerie's that caught my eye.  Each style comes with the bra, choice of thong or brief and a garter.  The lace style is what caught my eye and there was several to choose from.  The colors of lingerie in this store are predominantly black with accents of other colors.  They also sell swim suits.  

    So, every lingerie place you visit, will tell you that you can only try on the underwear on top of your own, this makes sense. Cleanliness is important.  This place is so cool they give you disposable thong underwear to try on under the lingerie.  Is that cool or what? I tried out several sets and the associate was very friendly in getting me the right size.  She gave me suggestions on how to use the garter and the thigh high stockings.  I never knew some of the stuff she told me and I wear lingerie every day.  So I was pleased with the information & suggestions.  This was the first place I've ever tried the "shelf bra"...ok it's pretty cool makes your breast look really sexy.  I came out with 2 sets of lingerie and 2 pairs of thigh high stocking.  It was not cheap, so if you think Victoria Secret is expensive.  I suggest you pass on this place, because this doesn't compare to Victoria Secret.  There nylons cost as much as a bra in VS.  I'm still a VS fan all the way, but it's always nice to own something different and be comfortable in it.  If anything, buy the stockings.  Thanks ladies of Provacateur...your awesome and super nice!!!

  • Review from Zoe L.

    • 1 friend
    • 16 reviews

    San Francisco, CA

    4.0 star rating
    4/4/2012

    I have never worn lacy underwear in my life and see very little point in it, but I found myself here after an exhausting and unproductive search for Cuban-heeled stockings. Not only do they have them (in several styles, no less) but they also have even harder-to-find fully fashioned stockings.

    After helping me find exactly the right pair of stockings, their associate Ashley talked me into trying on a few of their bras. She was incredibly helpful and knowledgeable about each item, and she confirmed my very longstanding suspicion that I wear the wrong bra size because the correct one (32DD) is almost impossible to find at lower-end shops. It was hard to say no to such attractive, well-made and most importantly SUPPORTIVE bras, but I just can't do $190. Ashley was very professional and understanding about my reluctance to spend so much, and she very kindly wrote down the style numbers of all the ones I liked so I knew what to ask for if I decided to buy.

    I left with a pair of black-on-nude thigh-highs, and after putting them on, I feel like a million bucks - far more than the $50 they cost, which I'm surprised to say is totally worth it. I would never expect to spend so much on something so simple, but you can really feel the quality. I may not ever be able to afford their lingerie, but Ashley certainly convinced me that it's worth investing in a pricey bra if it means better fit and longer life.

  • Review from Keshia H.

    • 17 friends
    • 24 reviews

    San Francisco, CA

    4.0 star rating
    3/6/2012

    So I walked into this place like 5 mins before this place was closing.  I figured they would politely kick me out, but they were so welcoming.  The girl helped me find a bunch of stuff in my size and even offered me some water and champagne. I felt pretty bad that it was so late so I declined.

    It is a bit pricy ($200ish for a set), but there stuff is soooo sexy!  Plus the place is beautiful--high ceilings, big fabric drapings in the dressing room.

    Oh and on my way out the girl have me there catalog.   I will definitely be going back to get a good look at everything.

  • Review from Summer M.

    Sacramento, CA

    5.0 star rating
    4/13/2012 2 photos 1 Check-in Here

    I'm hooked on corsets and lingerie, and Agent Provocateur is my dealer! If you believe Victoria's Secret to be the high-end of chain lingerie stores, and if you have some disposable income, do yourself a favor and go to Agent Provocateur. The store (like all AP locations) has a very posh feel. The knowledgable store girls will be happy to help you find something slinky that brings out your inner sex kitten. The corsets are strong and so damn pretty (though they're pretty pricey.... for the same price you could buy a custom built corset). I also love the bras, stockings and swimwear. Shine on, AP!

  • Review from Shirleyanne Z.

    San Francisco, CA

    4.0 star rating
    1/11/2012 1 Check-in Here

    I have fallen in love with this store.  Victoria's Secret better watch out because Agent Provocateur might take most of my business away! The place is pretty expensive but when they put items on sale, it comes to about the same price as VS. The salesperson Erica was extremely helpful.  She even called their Rodeo Drive store so that I can order the correct size & style because the SF store ran out.

    I'm not a fan of their perfumes.  They're too strong and smell like my grandma's perfume. I wore one of their perfumes home to see if my BF liked it and he said I smelled like a granny.

    I love their designs: flirty, sensual and elegant.  When I say elegant, they have whips, paddles and blindfolds (which I found in their online store) that look like normal accessories in Queen Elizabeth's closet.  Also, don't get too depressed if you're a size bigger. They have European sizing standards.  I'm usually a C or D cup at VS but at Agent Provocateur, I'm a DD!  WHOA!  I didn't expect them to be pornstar status at this store.

    Big  plus? The goods I bought got my BF's stamp of approval!

    If you're looking for super padding (bras stuffed with 1/2 pound chicken cutlets) this place is not for you. If you're looking for those comfy plain cotton panties, this place is not for you. If you're looking for lingerie that will make your man jizz in his pants the moment you walk in the room, THIS IS THE PLACE FOR YOU.

  • Review from Eric V.

    • 10 friends
    • 34 reviews

    San Francisco, CA

    5.0 star rating
    1/1/2012 1 Check-in Here

    Top notch service.  I actually made my purchase at the Hollywood Store http://www.yelp.com/bi... and stashed the box in my luggage for the trip back to SF.  In my haste to get everything hidden before my GF could see(it was a gift) I managed to mangle the box pretty well.  So I stopped by this location and they were more than happy to make it look pretty again.  

    For my full review check the link above but Agent P and the the staff went above and beyond in helping me pull off mission impossible and the best gift ever.

    Be an awesome lover and buy her something here.  She'll feel great when rocking Agent P and everything is better when you feel sexy.   Good idea to bring her along and see what she's into BUT if you want it to be a sexy surprise I'd stick to the classic line.  A Corset and Tie-sides are a relatively safe starting point that could be easily accessorized to her taste.  Warning though fellas:  YOU BETTER KNOW your girl's sizes bc those things need to be pretty damn accurate.    

    Last but not least bit o' advice, expect to drop at least $400 for the perfect gift ensemble.

    Good luck gentlemen, but with Agent P. luck is already on your side.

  • Review from Jamie M.

    • 0 friends
    • 7 reviews

    San Francisco, CA

    1.0 star rating
    3/21/2012

    DO NOT SHOP HERE UNLES S YOU WANT TO BE ROBBED.  I am getting married in a few months and I was panicking, unable to find lingerie that would fit properly for my wedding night so I thought I would try this place as a last resort.  The lady, Ashley I believe, was wonderful in helping me find items that would fit my petite frame.  

    I knew the price of the lingerie would be expensive after seeing the reviews, BUT AT NO TIME WAS I MADE AWARE OF THEIR NON-EXISTENT RETURN POLICY at any time during my shopping experience.  Apparently they do have a written sign, in tiny print at the register and it is on the receipt (that is printed after you've already paid).

    My poor fiancee had second thoughts about it (especially after spending over $400 on two items when we were already paying for the entire wedding) as did I and decided to take the items back, at which time the non-existent return policy was pointed out to me.

    PLEASE BE CAREFUL.  They only issue store credit that you must redeem by going back to the physical store (cannot be used online) or an exchange after 14 days.

  • Review from Noel J.

    • 155 friends
    • 362 reviews

    San Francisco, CA

    5.0 star rating
    Updated - 2/27/2012

    i was just reminded that these "crotchless undies" are called ouvert, how uncouth of me to forget.

    Was this review …?

    1 Previous Review: Show all »

    • 5.0 star rating
      2/14/2012

      they make the most beautiful crotchless undies in the world.  steep at $200, great quality, will… Read more »

  • Review from Mouse K.

    • 3 friends
    • 52 reviews

    Bay Area

    5.0 star rating
    6/28/2011

    I don't like driving into SF. So i called AP for some sizing questions. I was helped by Ashley (i think) and she was MORE then helpful. She even told me the store can ship me the items instead of ordering the items online from England. The items came in about a week in there pretty pink boxes and hand written note thanking me for my order.  

    * i signed up for the AP mailing list and found some great sales online :) like 50% off!

  • Review from Courtney R.

    Santa Clara, CA

    5.0 star rating
    2/8/2011

    Again, LOVE THIS STORE!

    I recently had a great experience in this particular store.  I came during the tail end of the sale, so unfortunately the discounted items they had in stock were minimal (Luckily I had already caught the sale in vegas!).  

    The store is very small, and somewhat narrow, so don't expect a huge warehouse of nice underwear.  The atmosphere is nice, and the saleswomen was very helpful.  She was great at suggesting pieces, bringing sizes and helping me with the fit.  I think she was a bit too good, because I walked out having spent more money then I care to admit.  
    As another yelper suggested, be comfortable being naked, because that is the only way you will be  satisfied and know your garments are fitting properly.  

    I recommend any lady to come here, or any boyfriend to come get something for their lady.

  • Review from Bill W.

    • 0 friends
    • 4 reviews

    San Francisco, CA

    5.0 star rating
    12/27/2011

    Wow! I am willing to spend all my salary here for my loved ones.  Yes, they are expensive, but it's worth every penny!

    They have sales twice a year.  So, maybe you should shop there when they have sales. Be aware though, your girlfriend's size might be sold out...

  • Review from Amanda B.

    Brisbane, CA

    5.0 star rating
    11/4/2010

    ****************** REVIEW 307 ******************

                Worth every penny.... Wait there's nothing here is in "penny." OK, so with every few Benjamin Franklin!!

                Sass!! Imagine your woman in the sassiest corset, garterbelt, walking toward you... meowwwww......  look no further!!!

                Picture perfect!

  • Review from Stephanie A.

    • 0 friends
    • 17 reviews

    Milpitas, CA

    3.0 star rating
    12/21/2011

    This store smells like old lady. Their products are really cheap quality, and I guess everyone buys for the brand. The people are really nice, but the store is what it is...

  • Review from Lindsey H.

    • 39 friends
    • 15 reviews

    San Francisco, CA

    5.0 star rating
    6/2/2011

    This place is the place to go to for lingerie! I went in for a fitting for bridal lingerie and both women who helped me were outstanding. They listened to my ideas, brought their own, helped we with the fit, and made sure I was comfortable the entire time.
    Not only is the service exceptional, but the pieces here are some of the most beautiful pieces I have ever worn-definitely worth the price! I have never felt more confident, beautiful and sexy. THANKYOU!!!!!!

  • Review from Mariel F.

    • 177 friends
    • 254 reviews

    Alameda, CA

    5.0 star rating
    4/20/2011

    I recommend going here for lingerie.
    Their body jewelry is awesome.
    Agent Provocateur has the best pasties.
    This is my favorite lingerie store!
    I love Agent Provocateur!

  • Review from CT L.

    • 4886 friends
    • 128 reviews

    San Francisco, CA

    4.0 star rating
    12/28/2008

    Agent Provocateur's mantra to the guys comes straight out of Akon's new song: I wanna get with you...so damn beautiful.

    For those who have not heard of Agent Provocateur, this British brand offers creatively designed lingerie that are far sexier than Victoria Secret, but the price of $200 to $300 for a set becomes stupid expensive.  You can blow a wad here guys!

    Kudo's to the founders on their vision of creating a dreamy experience in retail shopping for undergarments.   Really sways the shopper to buy into the fantasy of feeling and looking sexy.

    A girl should go into their plush velvety dressing room at least once. The helpful staff are women in sexy outfits, who can help you with the fitting and measurements.  They will store your info in your profile, so on your next visit, you can have your significant other pick something as a surprise for you!  One drawback is that your significant other cannot go into the dressing room with you for a personal opinion.

    Their product selections have a variety of fabrics, colors and textures, like a transparent lace undergarments to a witch theme.  I cannot personally comment on the fit, because I have not tried any on.

    Ladies, dress to impress on a special occasion.  

    Beautiful is truly in the eye of the beholder.  For some guys,  the risque cuts stir their emotion.  For other guys, give it to them straight- they prefer natural beauty.  

    For Miss Independents, the quality lingerie makes you feel sexy and luxurious at the same time, while having your outerwear shield your secret pleasure.

    ( , )  ( , )
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    The G spot is not shown.

  • Review from Marisa L.

    • 10 friends
    • 21 reviews

    Alameda, CA

    5.0 star rating
    2/16/2012

    Thank you for an amazing experience, a fitting that made me feel good about myself, for steering me toward the bra that looked best on me (NOT the most expensive one!). You've created a lifetime customer; I'm sad I didn't find you sooner. Thanks Jenny and crew!

  • Review from Karen S.

    San Francisco, CA

    5.0 star rating
    5/31/2010

    Kiki Kimono: $900
    Seamed stockings: $50
    Crystal whip: $290

    Private fashion shows a deux: PRICELESS

    Agent P is the gold standard for fabulous lingerie and accessories...
    Sales folk were very helpful and fun...also...when they found out a certain someone was having a birthday, generously busted out the hooch (champagne) and it was well before happy hour!! Definitely made the trying on process even more fun and less self conscious!  AND btw...  I love how this place reminded me a bit of a classy old brothel (But in a good way...like...Belle Watling's place in Gone With the Wind or Satine's quarters in Moulin Rouge) Even if you are a saint during the daylight hours...this place gives you license to be your freaky/daring self after hours!   Holy Smokes...they have latex stockings up in here!  AND divine massage oils, masks, corsets....basically everything to put the object of your affection under your spell = )

    Sure it's pricey, but their stuff is amazing...gorgeous and sexy to the eye and touch...with so much variety, something for everyone!! AND from a quality perspective, this stuff really lasts (provided it's not ripped off of you...grrrr) I have pieces from years ago that, with proper care, still look and feel amazing today!

    Agent Provocateur....merci!!!!

  • Review from Rachel F.

    • 311 friends
    • 160 reviews

    San Francisco, CA

    2.0 star rating
    10/12/2008

    If a guy's going to buy me lingerie, he's going to need to see me in it. Agent Provocateur needs to lighten up and allow guys into the dressing room. We're not going to mess around! I just don't want to be traipsing around in skivvies out in the store where randoms can see me just so he can check me out in the outfits.

    There were a few cute things, but we didn't buy anything because he didn't get to see me in anything.

  • Review from margie b.

    • 389 friends
    • 150 reviews

    San Francisco, CA

    5.0 star rating
    6/9/2008

    Agent Provocateur sells lingerie so hot and sexy that you'll feel like a deluxe whore ready to dominate the world as soon as you slip some on.

    And we are talking high-end quality here. Don't wear those pieces of luxury if you are going on a drunken-i-cant-give-a-fuck-about-who-im-making-out -with-and-why-im-i-in-this-bed-and-who-the-fuck-ar e-you-and-whats-my-name-again kind of night/morning.

    Wear them for a special occasion, for someone you truly like.

    If that someone special is your boyfriend/husband, i suggest charging him some kind of fee for the night to finance those sexy expenses.

    Everybody wins.

    W( o )( o )T!  W( o )( o )T!

  • Review from Lauren F.

    • 495 friends
    • 702 reviews

    Oakland, CA

    4.0 star rating
    7/24/2007

    Are these panties gold plated?  $65 underwear, seriously?
    Are these bras platinum crusted?  $250 bras, for reals?

    Maybe someday, I'll have the money to throw around in this awesomely adorable, sexified, slightly kinky store.  In the mean time, don't mind my ogling.

  • Review from Matthew R.

    • 270 friends
    • 581 reviews

    El Dorado Hills, CA

    5.0 star rating
    11/28/2007

    To all of my future girlfriends:

    Please feel free to steal my Amex and shop here.

    Thank you.

    Matthew

  • Review from May T.

    • 323 friends
    • 525 reviews

    San Francisco, CA

    5.0 star rating
    Updated - 1/29/2010

    YES. YES. YES.

    http://www.agentprovoc...

    I got the set in chocolate, on sale and in my size; and the woman who helped me out was a charmer and knew her knickers from her knockers. I had to order the thongs from LA's Bloomingdales, but what the hell, I just saved $175 dollars and best of all...

    I LOOK LIKE A LACY, MOCHA SEX KITTEN.

    MEE-OWW!

    Was this review …?

    1 Previous Review: Show all »

    • 4.0 star rating
      12/31/2007

      one of my favorite places in all of san francisco.

      minus one star because i can not justify a panty… Read more »

  • Review from Olivia D.

    • 10 friends
    • 100 reviews

    Oakland, CA

    5.0 star rating
    3/11/2006 ROTD 7/9/2006

    Lovely lingerie and even lovelier sales girls.  They really make you comfortable even though you're getting naked for them.  Unfortunately their largest size couldn't contain my bounty, but I had such a good time there I didn't mind walking out empty handed.  Great store.

    ********

    New (smaller) bounty, 4 new AP sets.  And the ladies said AP was planning to get even bigger cup sizes later - so larger boobed ladies, there is hope.

  • Review from Carina N.

    • 123 friends
    • 257 reviews

    San Francisco, CA

    5.0 star rating
    12/27/2009

    It's becoming my obsession to collect beautiful lingerie from Agent Provocateur.  Every piece is damn sexy and well cut, classic with the best quality and great comfort for daily wear!  It's a must for any girl to own at least one very nice piece of lingerie. You must also try them on to see the real effect.  

    The sales girls are very helpful and beautiful (*wink), who will go in and out of the fitting room to teach you how to match and get the exact size for you. It's not a DIY boutique.  Men can get uncomfortable here, it's a very feminine shop, so please leave your wife or girlfriend here and go somewhere else for a while.  

    I even went to London to shop for this brand.  It's a very expensive habit... Yes, $185 for a damn bra but they do fit so well and nicely.  AP made Victoria's Secret looks ghetto.  Sigh... I'm way too addicted.

  • Review from Ryan V.

    • 233 friends
    • 199 reviews

    San Francisco, CA

    5.0 star rating
    9/6/2008

    I am a guy and I don't wear lingerie. I do occasionally shop for it (for others). Quit judging.

    Anyways, shopping here was fantastic. You can imagine the intimidation of a man walking into a place that looks like a dressing room from Moulin Rouge, but the staff made me feel more than welcome.

    I will also mention that the females who work here are really quite attractive. But then again I don't know why a single guy would be shopping here anyways. Except me of course!

    The lingerie here looks.. well, hot for the few moments you'll see it, and apparently it fits great too. You will pay a pretty penny, but the whole experience and product was well worth it.

  • Review from A J.

    • 304 friends
    • 109 reviews

    San Francisco, CA

    4.0 star rating
    1/7/2007

    I didn't actually go here today...I just wanted to be in the Susan B., John D. and Margaret T.  AP sandwich.

    *don't worry, I'll make up for this transgression by actually reviewing AP in the near future...I know it's a serious sacrifice, but sometimes you've got to take one for the team and do it for Yelp*

    **************************
    Update: 1.13.2007

    So I've finally moseyed my way to the SF location of this brit-punk lingerie boutique.  And while the girlish conceit of signature pink coats the store, the color palette used for the garments themselves is the standout.  Missing are the typical candy colors and muted femininity of lingerie from other places.  I was particularly drawn to a black ensemble with earthy green accents...if only I had an auburn hottie to make the fantasy complete!

    The designs are a smoosh of new burlesque and punk attitude...something that works well if you're into elegant bondage.  Speaking of...in addition to lacy and ornate underthings, they have a well-edited set of playtime accouterments.  Black chrome cuffs, glam link bracelets, and sequined pasties, oh my!  All nestled amongst the comfortably sexy baby dolls and merry widows.  Seriously, this is the naughty librarian's mecca.  It's all a very delicious package, but I've got my doubts about the comfort and construction...only time will tell if my doubts are unfounded.

    I was particularly fond of their selection of bejeweled crops in multiple lengths, thicknesses, and colors...perfect for adding a little English to your evenings.  But alas, that will have to wait for another day.  After perusing the wares for a bit, I found just what I was looking for...a simple little flourish, really, but I think it was just the thing for tonight.

    Oh I'll be back for the crop, no doubt...but only when the time's right.

    [Enjoy pouty face!....if I were you, I'd keep a gangster roll of dollar darts under your pillow. ;o)]

  • Review from M K.

    • 674 friends
    • 170 reviews

    San Francisco, CA

    3.0 star rating
    9/11/2006

    I have mixed feelings about this place.  I love the merchandise, but I haven't had a really great shopping experience there.  Don't get me wrong-- I was there the first weekend they opened the store in February.  A.P. has beautiful, fun lingerie.  

    But...  I can't help but think that it's overpriced.  I know it's 100% silk, but $180 for a bra and $80 for the matching thong?  And I just think it's a little dishonest that they won't disclose the prices until you ask.  And I was a little sticker shocked and felt sort of embarrassed that I had to hide my reaction.

    And store layout is annoying.  The dark fitting rooms are a little weird.  I don't like how there is always a boyfriend/husband waiting in the lobby, staring at you doing your shopping while they wait for their girlfriend/wife.

    And the service is a little pushy.  Helpful... but pushy.  And when I said "no thank you" on one bra, I said, "I didn't like that one-- the lace is scratchy."  One of the sales people acted sort of offended and said, "No one else thinks so.  I own this bra and it's the most comfortable bra I own."  

    So-- if you're going to shop at A.P., just get fitted and get a good idea of what size you are in their "ranges."  Then go online and order what you want.

  • Review from Sabrina S.

    • 128 friends
    • 89 reviews

    Chicago, IL

    4.0 star rating
    9/27/2010 2 photos

    I hope you are comfortable being naked in front of other girls, because there are no qualms about seeing you topless and bare-bottomed at Agent Provocateur - which is a good thing - because fancy lingerie is not always the easiest thing to put on properly without a little help.

    The girls at AP will not only help you figure out the most flattering placement for suspenders (cinched at your waist? slung lower across the hips?), but will put together all sorts of fun combinations of knickers, bras, corsets, playsuits, tassels, stockings, etc to suit your style and body type.

    Collection is a bit pricey and it's really difficult to just buy a couple of pieces, so unless you are browsing sale items, be prepared to spend one month's rent.

  • Review from mel r.

    • 400 friends
    • 692 reviews

    Emeryville, CA

    4.0 star rating
    10/14/2009

    there is nothing more fun than walking in here with my hot pinup model sista from another mista gal pal and having the sales staff assume we're a couple...they let us share a booth and dress each other together, rearrange each others giblets and lace each other up in corsets. Good times by all.

    cute lingerie that I would gladly wear under a trench for a hot bearded musician guy so I could accost him with my pushed up goodies, SURPRISE! Boobs in your face!

    If only they were within my budget, le sigh

  • Review from nomi c.

    • 5 friends
    • 48 reviews

    San Francisco, CA

    2.0 star rating
    5/22/2008

    Crabby Summary
    The Good:
    -When you order by mail, everything is wrapped very pretty and comes with a beaaauutiful naughty catalog.
    -Everything is pretty pretty
    The Bad:
    -Can't wear it 2x without it falling apart.  Or even once.
    -Stupid Expensive (which would be fine if the quality was stupid fab...but it's not)

    With Victoria's Secret, strictly for the "it's my honeymoon/anniversary I had better get some lingerie to wear one time" girl.

    And now...more than you needed to know:

    Thanks to a generous 'friend' I have many AP pieces. They're gorgeous. However, if I had bought them myself, I'd be in the AP store throwing a screaming hissy fit.  One stretchy little slip broke before I even got it on.  One bra broke the 3rd time I wore it ($135).  Considering the prices ($250+ each), I was shocked at the quality of my 2 silk robes.  

    Now, I like nice things. I am willing to pay for nice things.  And when someone GIVES me nice things, I'm even happier.    But there is no way in hell I would ever buy anything for myself here.  In fact, I've re-directed Mr. Give Me Prezzies elsewhere (to Dollhouse Betty if you must know).

    If you're the kind of girl (or guy who's girl) wears lingerie once a year on your anniversary, or once a lifetime on your honeymoon - you can rush right over to AP.  If you just stand STILL and tease someone before letting them rip off your $500 in lingerie - then this will work well for you.

    If you're the kind of girl who really likes pretty lingere and wears it regularly, do NOT buy an AP bits.  Especially if you intend to wear it for what *I* consider it's intended purpose - to tease someone into mauling you while still wearing most of it.  And then wearing it again.

  • Review from CINDY K.

    • 133 friends
    • 221 reviews

    San Francisco, CA

    4.0 star rating
    3/20/2007

    DON'T come here searching for granny-panties-looking-control tops, that you need cuz your size 12 body must fit into a size 10 bridesmaid dress. *approx sizes stated*.

    DO come if you've ever wanted to get those SEXY silk thigh-high stockings w/the naughty seam up the back, that don't have stupid elastic bands that cut into your chubby thigh, which need to be attached to HAWT garter belts to stay up.

  • Review from Nance W.

    • 249 friends
    • 159 reviews

    San Francisco, CA

    5.0 star rating
    9/7/2006

    I AM SO SPOILED.

    Not.

    Okay, I felt a little weird with the idea of stripping down naked in front of another woman that I barely even know. But Vicky made things very comfortable.

    "Don't worry, we do this all the time."

    I love their fitting rooms, it's so cozy, it will almost make you forget that you're topless with another woman in there helping you put on your lingerie.

    This is another close almost-lesbian encounter other than my yearly visit to my gynecologist. Oh fun, is it my turn to see another girl naked yet?

    Their stuff - Oh my God, they're so cute and sexy! Deep down inside I want it all but I just won't admit it!

    Jesus Christ, is that how tight you're supposed to have your corset on? I could barely breathe, but who the fuck cares? I LOOKED HOT! A short, kind of fat girl thinks she's hot? Holey moley, I'm shocked myself!

    They come out with new stuff about every two weeks. How unique is that!

    Spoiled? Yeah, I didn't pay for this. You really think this is nice gift for me?

    No.

    It's for that damn selfish bastard who bought this (for me to wear) as a gift for himself!

    Now where's my REAL present???

  • Review from Alejandra W.

    • 222 friends
    • 189 reviews

    San Francisco, CA

    5.0 star rating
    7/3/2008

    Whip: $225
    Chocker w/leash: $355
    Open cup bra: $150
    Being the classiest naughty little girl on your block: Priceless.

  • Review from Mimi T.

    San Francisco, CA

    5.0 star rating
    3/10/2009

    I strolled in today after dropping off some shoes at Anthony's two doors down. I was just in the mood to browse..and they always have tempting, pretty things to look at..
    Their Spring collection is naughty and nice..and of course I covet the goodies from their classic collection, too...as I made my way through the store..I found a small section of sale items. I immediate spotted some really cute things that were unbelievably discounted and just in my size! The sales gal, Amy, was super attentive and helped me get fitted.

    Within 15 minutes I walked out the store with two really cute bra/panty sets for the price of a bra.

  • Review from Stephanie W.

    • 696 friends
    • 678 reviews

    Oakland, CA

    5.0 star rating
    10/22/2007

    Who knew the British could be so...brazen?  I'm highly impressed.
    Honestly, I'm not sure what to say about this place.  It has me speechless, which for those of you that know me, is rare.

    I got a gift from here from some friends over a year ago (before the store opened) and was so enamored with my gift, decided to pay them a little visit to check out the goods in person.
    My oh my.  It makes me all hot & bothered just thinking about it.  This is high-end lingerie, the creme de la creme.  Perfection in every way.
    Who knew that crotchless panties, garter belts, and whips could be so damn sexy and downright fun?
     
    I seriously feel like a new person when wearing their stuff.  Boys take note...it's dangerous territory this place...it will turn your little sweet, cute girly girl into a naughty sex slave who likes thigh high boots and blood red lipstick.
    Or maybe that's just me...hmmm, ok, nevermind.  

    Anyhow, the store rocks, check it out.  Or go online to get a preview of their fun, quirky sensibility (their newsletters are alone worth subscribing too, they're great).  Any company that features the likes of Kate Moss or Maggie Gyllenhaal in their ad campaigns gets my vote!

  • Review from Nish N.

    San Francisco, CA

    5.0 star rating
    2/15/2006

    Ladies and gentlemen, the bar has been raised in San Francisco when it comes to sexy undergarments and the people who love them. The new Agent Provocateur store, right off Union Square, is gorgeous and sexy to behold, and the sales attendants make you blush and smile at the same time.

    The lingerie, bras, panties are themselves beautiful to look and to touch, and you can really sense the quality. Totally luxurious, naughty and nice, and totally worth it.

  • Review from Amber L.

    • 176 friends
    • 200 reviews

    San Francisco, CA

    5.0 star rating
    10/21/2007

    It took some time and a bit of collecting to realize what AP does better than any other lingerie I've tried on, *PERKY*.  That's right, in your face cleavage that doesn't look squished together or artificiallt super-sized.  The bras just works with what nature gave you to lift those puppies into prime view.  So far I haven't met a man outside of the Castro who can say no to perky, so ladies, drop the big money.  This stuff is worth it.

    My favorite way to wear this form of artillery is under something very unassuming and unsexy.  I love swaying around in my big overalls with none the wiser-well, except my Yelp readership now.  Yup, that's my secret for feeling sexy every day of the year instead of merely on Halloween when the majority of women wear outfits that they woud be ashamed to be seen in by their mothers.

  • Review from Douggers M.

    • 68 friends
    • 278 reviews

    Piedmont, CA

    1.0 star rating
    8/3/2007

    Crystal studded crop ......................................$200
    Demi bra .................................................. ........ $175
    G string pantie............................................ .......... $125
    $500 of my money that they did not get........................... Priceless

       The "man" and I didn't even get a second glance yesterday. We went in with some specific items in mind. I REALLY wanted the studded crop he really wanted me in one of everything.  I have BIG boobs so I need some assistance in sizing since they don't usually keep a 36 DD on the floor so I need someone to get it for me. There were two girls there, not one asked if the could help us out. One actually walked right by me. I was done, I shouldn't even have to ask for assistance when they have nothing else to do.  So I'll take my $500 plus some to Ala Prima, where they understand good customer service.
    Bitches!

  • Review from Liza P.

    • 292 friends
    • 323 reviews

    San Francisco, CA

    5.0 star rating
    6/19/2007

    This is the anti-kidrobot of self indulgence. Lacy, sexy, delightfully beautiful undies that will make you feel oh so hot instantly!

    I have to digress and talk about girls and panties for a bit. The great thing about undies is that they set your whole mood and mindset, regardless of whether anyone ELSE sees them or not. There are the American Apparel cotton boy-short days, and then there are days for Agent Provocateur's Cookie frills. You can wear old men's jeans and the oldest ugliest t-shirt on the planet or an haute couture gown... but it's the underwear that sets the whole day. Lazy days, skimpy days, silky days, childish days, serious days, pretty days, sexy days...

    Thank you AP for all the naughty naughty days!

    [Since I can't Yelp Moscow, I will say a word about the Moscow AP here: the girls are sweet, and since I go through stockings at light speed, I visit them fairly often. It's a love-love relationship!]

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